This year’s eTail East show kicks off Monday, and the Knotice team is excited to take part. Billed as the premier multi-channel retail conference dedicated to supporting the growth of the retail industry through high-level networking and extensive thought leadership, the show will focus on the core areas retailers should focus on in 2011 including: mobile shopping, customer segmentation and relevance marketing, and multichannel integration strategies.
Later this month, Lunch Pail contributor Dave Lawson will be heading to Lake Tahoe for MediaPost’s “Mobile Insider Summit.” The show will focus on the fundamentals of marketing and how mobile transforms them: brand relationships with consumers, the point of sale, media and communications. If you see Dave around the venue, be sure to say hello!
Stay tuned to The Lunch Pail for insight from both shows! If you’ll be attending either event, what are you most looking forward to?