Posts Tagged retail

Useful Stats for the Holiday Shopping Season

Black Friday and the holiday shopping season will be here before we know it. (39 days for those keeping track.) To help you get in the holiday spirit (if you’re not already there), I want to share a few nuggets of information about this year’s holiday shopping forecast. Online Holiday Sales are Forecast to Grow According to Shop.org, online holiday

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Points of Impact from Shop.org

If you didn’t have time to fly into Denver last week for Shop.org, no worries. I took lots of notes in the sessions to share with you. Here are a handful of highlights, takeaways and lessons learned. (It’s almost like being there. And if you want more, you can go here – to watch video of some of the speakers.)

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Highlights from IRCE 2012 Keynotes

This week saw thousands of online retailers converge at McCormick Place West in Chicago. The massive vendor section held over 500 companies offering technology and services to support online commerce. And the dozens of sessions provided advice and insights that covered the broad range of interests of those attending the show. Even as the Internet Retailer Conference & Exhibition 2012

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Taking a “Life Approach” to Retail Marketing

Many marketing prognosticators and analysts have shared the view that interactive marketing will intensify the focus on the wants, needs, demands of each consumer as an individual – not as groups. Instead of lists, retail marketers must look at lives – meaning that list building as a numbers game becomes antiquated, replaced by more relevant messaging that targets real people.

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Knotice at IRCE 2012

Tomorrow marks the start of one of our favorite conferences – IRCE 2012. Taking place in Chicago, the event will focus on “Connecting with the 21st Century Consumer.” The 250,000 square foot exhibit hall will be brimming with e-commerce technology from 570 vendors, including Knotice at booth 700. Over 8,000 retail executives will be on hand to network and learn

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A Quick Knotice Press Roundup

Happy Friday, Lunch Pail readers! Knotice has been in the news lately, from contributed pieces to profiles to customer success stories. Here’s a roundup of some of the articles you may have missed: Knotice’s Director of Strategic Services, Bryce Marshall, penned a piece for Integrated Solutions for Retailers that outlines ways to create an enjoyable and effective mobile experience. Bryce

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Interesting Holiday Retail Data

Now that the food coma from Thanksgiving has worn off, many consumers are beginning today by heading out to stock up on Black Friday deals. In the spirit of the biggest shopping day of the year, I’d like to share some interesting holiday retail stats. Let’s start with some Black Friday data. While 34 percent of shoppers will shop online

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Preparing for Black Friday 2011

It’s almost turkey time, which means Black Friday is just around the corner. This year more and more retailers are planning to begin their Black Friday sales on earlier (maybe to give you a chance to burn off all that food?). While many stores will open their doors at midnight on Friday, Walmart will be hosting its Black Friday sale

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Defense Against In-Store Poaching

I’ve said it before: MediaPost’s OMMA Mobile Summits always have great content. However at last week’s Summit in San Francisco, I found that what wasn’t discussed to be most interesting. There’s a lot of discussion about what bricks and mortar stores can do to mitigate the risks of being “poached” with mobile shopping (i.e., someone coming into the store, seeing/touching

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Anticipation of Innovation on Retail and Lifestyles

Historic Boston with its monuments, cobblestones and charm provides on poignant backdrop to the forward-thinking spectacle that is the 2011 Shop.org Annual Summit. Hundreds of retailers pack the convention center this week, soaking up information to help them better position themselves within the digital marketing channels currently available to them – and those to come. Thought leader, inventor and futurist

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